LILLIAN JACKSON
When Lillian Jackson co-founded Brown Skin Brunchin’, she had a vision that went far beyond the average brunch gathering. What began as a simple meetup idea for like-minded women to connect over eggs benedict and bottomless mimosas has blossomed into a powerful, nationwide movement for women of color. The organization’s core mission? To create a safe, inclusive, and empowering space for women of color to build connections, grow their professional networks, and find support in every stage of life.
Founder of Brown Skin Brunchin’: Building Community, One Brunch at a Time
Over the years, Brown Skin Brunchin’ has evolved from its humble beginnings into a thriving network with chapters across the country, providing women with more than just a social outlet. Through monthly brunches, networking events, mentorship opportunities, and community advocacy, the organization has become a launchpad for personal and professional growth. Each event offers women of color a chance to connect, share their experiences, and leave feeling inspired and recharged.
“Brown Skin Brunchin’ is more than just a place to meet for brunch,” Lillian explains. “It’s a community where women can celebrate their successes, support each other’s dreams, and find resources to help them thrive both personally and professionally. We want every woman who walks into one of our events to feel seen, heard, and valued.”
#VISIBILITY STRATEGY:
So, what is the Performer style? Melissa Barker, Founder & CEO of Women Entrepreneurs Inc., outlines 8 #VISIBILITY styles in her book to help women entrepreneurs understand how to use their unique values and strengths to grow their businesses. Each style offers a framework for leaning into the channels, content types, and outlets that make getting #VISIBLE both effective and enjoyable—find your style here!
For Lillian Jackson and Brown Skin Brunchin’, the Performer style is a perfect fit. Performers shine when they can showcase their work, celebrate their successes, and inspire others to take action. With Brown Skin Brunchin’, Lillian leans into this style by sharing stories of the community’s achievements, highlighting member wins, and using her platform to show what’s possible when women of color come together. Her dynamic storytelling approach helps build a sense of excitement around Brown Skin Brunchin’s mission, inviting women across the country to join and engage.
Spotlight Strategy: Creating a Network of Local Chapters
One of Lillian’s key strategies for growing Brown Skin Brunchin’ has been to focus on building strong local chapters. “We found that having dedicated chapter leaders who are deeply connected to their communities is essential for creating a thriving and sustainable organization,” she says. By empowering these leaders and providing them with the resources and support they need, Lillian and her team have built a strong network of chapters that span from the East Coast to the West Coast.
This approach has not only allowed the organization to expand rapidly, but it has also fostered a deep sense of belonging and community among members. Women in each city know that their local chapter is a space where they can share their stories, connect with others who understand their unique experiences, and find encouragement to reach their goals.
The Moment That Changed Everything
A defining moment for Brown Skin Brunchin’ came when they began to receive inquiries from women in other cities who wanted to start their own chapters. “That was when I realized that we were onto something truly special,” Lillian reflects. “Women were seeing the impact we were having and wanted to bring that same sense of community to their own cities. It was a clear indication that there was a genuine demand for our message and mission.”
Shortly thereafter, the organization started attracting media attention, appearing in local and national news outlets. This exposure validated the impact Brown Skin Brunchin’ was making and helped solidify its position as a leading organization in the community for women of color.
FROM #VISIBILITY TO IMPACT
Today, Brown Skin Brunchin’ is a powerhouse, with chapters in cities across the U.S. and a growing global presence. Lillian’s focus on #VISIBILITY has not just been about increasing numbers; it’s been about creating real impact. The emphasis on networking and mentorship has opened doors for countless women, helping them launch businesses, advance in their careers, and become leaders in their communities. “We’re not just growing in size; we’re growing in influence and impact,” Lillian states proudly.
Members have formed lifelong friendships, launched successful ventures, and found the support they needed to pursue their dreams. In addition, Brown Skin Brunchin’ has become a platform for raising awareness about the unique challenges facing women of color and advocating for policies that support their success.
Like any entrepreneur, Lillian has faced her fair share of challenges. “Early on, I tried to be everywhere and do everything myself,” she admits. “It wasn’t sustainable, and I learned the hard way that I needed to build a strong team and delegate effectively.” Learning to step back, trust others, and focus on self-care were game-changers for her.
These experiences have shaped Lillian’s approach to #VISIBILITY today. “I’ve learned that authenticity is key,” she explains. “Trying to project a perfect image can backfire. People appreciate honesty and transparency—even when it means admitting mistakes or showing vulnerability.”
Learning from Missteps
Effective #VISIBILITY Channels: Social Media & Community Engagement
Brown Skin Brunchin’ leverages a mix of #VISIBILITY channels to reach their audience and build their brand:
Instagram: Lillian and her team use Instagram to showcase events, share member highlights, and post behind-the-scenes content that captures the spirit of the Brown Skin Brunchin’ community.
TikTok: As a newer platform for the organization, TikTok allows Brown Skin Brunchin’ to reach a younger audience through short, engaging videos that celebrate the community’s energy and diversity.
In-Person Events: At its core, Brown Skin Brunchin’ is about creating real-world connections. Monthly brunches and networking events are where the magic happens, turning online interactions into lasting friendships.
New Horizons: Expanding Globally
As Brown Skin Brunchin’ continues to grow, Lillian has her sights set on global expansion. “We want to establish chapters in more countries to cater to the growing diaspora of women of color,” she shares. Additionally, Lillian is exploring partnerships with international organizations and businesses to further expand the organization’s reach and resources.
Final Thoughts
Lillian Jackson’s journey with Brown Skin Brunchin’ is a testament to the power of community and the impact of #VISIBILITY done right. Through her Performer style, she’s turned a simple brunch meetup into a nationwide movement, creating a platform that uplifts, empowers, and inspires women of color across the country. “When we show up, celebrate each other, and share our wins, it not only strengthens our community—it changes the world,” Lillian says.
For any woman of color looking to connect with like-minded individuals and find her tribe, Brown Skin Brunchin’ is more than just brunch; it’s a movement. Find out how you can join the community and start building connections that last a lifetime at Brown Skin Brunchin’.
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