The Helm

Amy Stasiukaitis

We worked with Amy Stasiukaitis and The Helm to create an exclusive membership community for executive mothers. Our comprehensive support included branding, website design, email marketing, social media, and a strategic launch plan. The result was a highly successful membership program with a waitlist, driven by strong demand. We helped Amy gain recognition as one of the 100 Women to Know in America and secured her an honor at a reception in Phoenix in April. Additionally, she was awarded Charleston Women of Influence 2024, further solidifying her position as a leader in empowering executive mothers.

about the project

  • Developed The Helm’s branding and website design, creating an exclusive, engaging platform for executive mothers.

  • Launched a targeted marketing strategy and email campaign that drove a waitlist for the membership program.

  • Strategized social media efforts to build anticipation and foster community among executive mothers.

  • Secured recognition for Amy Stasiukaitis with 100 Women to Know in America and the Charleston Women of Influence 2024 award.

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"Melissa is a PR & branding genius! WE Inc. took the narratives, identities, and values behind our family's multiple businesses and designed cohesive brands & messaging to make them all fall seamlessly under one overarching family brand.

She is so intuitive and great at listening to the undertones of who you are, who you serve,and figuring out how to utilize that to get you the most visibility possible.

She just GETS IT! I'm so glad she is part of my team!”

— Amy S., The Helm (Charleston, SC)

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